DIActivateur Developer 15-Volume
DIA | Developers
Demi-Permanent
DIA Richesse
DIA | 1.7 oz.
DIA Richesse
dia-demi-permanent-dia-richesse
1.7 oz.
73 shades available
0
Hair Color
Advanced Alkaline Technology Demi-Permanent
OVERVIEW
DIA Richesse is a rich demi-permanent crème hair color formulated with advanced alkaline technology to create deep, rich tones and exceptional softness.
Our beautiful portfolio offers over 70 professionally formulated shades to produce any desired result with a shiny, reflective finish.
Download the DIA Color Chart
Download the DIA Colormatching Guidelines
Download the L'Oréal Professionnel Color Theory Chart
WHITE COVERAGE
- Up to 70% of white hair coverage*
*When used with 15-vol. DIActivateur
DEVELOPER
- 1:1.5 Color to Developer Mixing Ratio
- 9-15-volume DIActivateur Developer
LIFT
- Up to 1.5 levels
DEVELOPMENT TIME
- 20 minutes
HAIR TYPE
- Normal
- Color-Treated
RESULTS
- Rich, profound tones
- Exceptional softness
73 shades available
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Ask Questions about this Product
Which developer is best for Dia Richesse #6 Dark Blond?
To maintain the same level, darken highlighted hair or cover up to 30% gray hair you can use 9 Volume. To cover up to 70% gray and lift up to 1 1/2 levels you can mix Dia Richesse with 15 Volume.
Date published: 2020-06-29