DIA Richesse Metals

DIA | 1.7 oz.

  • 2 shades

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Vibrant, Shiny Metallic Color


For metallic, vibrant, shiny results with incredible DIA technology, use new DIA Richesse Metals in Silver .11/BB and Rose Gold .24/VC. These shades have high reflect concentration, intense visibility and shine, and are perfectly pre-blended to create metallic hair color with one tube.

For best results, use on pre-lightened pale yellow hair or lighter. Same formulation protocol as typical DIA Richesse shades!

Download the Dia Richesse Color Chart

Download the L'Oréal Professionnel Color Theory Chart

Development Time

  • Up to 20 minutes


    ✔1:1.5 Color to Developer Mixing Ratio
    ✔9-15 vol. DIActivateur Developer

    2 shades

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    Ask Questions about this Product

    Can you mix it into a 9.01 Richesse? Which volume is best?

    Asked by: Renon
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