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Permanent

INOA

INOA | 2.1 oz.

  • 116 shades available

Ammonia-Free, Fragrance-Free Oil-Based Color

OVERVIEW

 

INOA, our first ammonia-free permanent technology, revolutionized the hair color industry with a breakthrough ODS² Oil Delivery System.

 

INOA is 60% oil, delivering 6 weeks of intense hydration while depositing beautiful color.

 

INOA’s extensive portfolio provides rich color results, supreme respect for the hair, and unlimited possibilities to create personalized looks for every woman.  The INOA experience is fragrance-free and provides optimal scalp comfort and results in 50% more shine than previously colored hair.

 

Clients will notice the difference! Improve your client loyalty with INOA.

 

INOA has different collections to meet your every need and desire. Try INOA Gold Naturals for coverage with a hint of warmth with no mixing needed. Reach for INOA High Resist when you’re looking for shades with extra cool tones and resistance to fading. And of course, use INOA Carmilane and our special technology for your redheads.

 

Experience the INOA difference.

 

COLOR CHARTS

INOA Color Chart

DIA Colormatching Guidelines

L'Oréal Professionnel Color Theory Chart

WHITE COVERAGE

  • Up to 100% white hair

LIFT

  • Up to 3 levels

DEVELOPMENT TIME

  • 35 minutes

HAIR TYPE

  • Normal
  • Color Treated

RESULTS

  • Hydration & nourishment
  • 50% more shine than previously colored hair

DEVELOPER

• 1:1.5 Mixing Ratio
• 10-vol. INOA Rich Developer
• 20-vol. INOA Rich Developer
• 30-vol. INOA Rich Developer

TECHNOLOGY

Unlike traditional permanent haircolor containing ammonia, The ODS2 (Oil Delivery System) technology uses the power of oil to maximize the effectiveness of the hair coloring process with minimal concentration of alkaline agent. 

A low dose of MEA (menoethanolamine) slightly opens the cuticle while the ODS2 technology envelops the hair fiber in a film of oil, propelling the water-based colorant and pushing it deeper into the hair fiber for unlimited color results and supreme respect for the hair.

SALON RESOURCES

Find an Academy Class

 

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✔ Request a Sales Consultant


✔ Material Safety Data Sheet

INOA has a wide array of ammonia-free shades. There are 116 available overall. If you are focusing on coverage, the image below will guide you in achieving your desired result and tone.

116 shades available

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